At Atmosphere, we understand that brand preference is not an event, it’s a relationship. So we seek to create digital experiences that form lasting connections between Brands and Customers, with rich rewards for both. Our approach is to listen – intently – to the customer, and then ensure our insights can create a relevant dialogue, one which will provide opportunity for Brands to reinforce and deliver on their promise, and the ability for Customers to refine their needs and their terms. Our Relationship Management practice is dedicated to bringing the tools and expertise necessary to realize this ambition.
CRM Strategy and Channel Planning
Integrated Marketing and Communications
Customer Profiling and Segmentation
Campaign performance Monitoring and Optimization